Global Game Industry Trend Vol. 79: Industry Responses Amid Intensifying Competition for New Releases
55.1% of 2026 Steam releases have fewer than 10 reviews, a serious discoverability problem.
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55.1% of 2026 Steam releases have fewer than 10 reviews, a serious discoverability problem.
Of 19,112 sampled 2025 Steam releases, 9,327 had fewer than 10 reviews and 2,229 had none.
Video game sales were €1,836 million in 2025, versus €1,859 million in 2024.
Wemade Play applied an OpenAI-based model to payment testing and cut a test that took 300 minutes a day down to 5 minutes.
The report captures game engine data for over 13,000 games on Steam.
Indie games are making as much money on Steam as AAA and AA games for the first time ever, and the indie revenue share has doubled since 2018.
51% of all time spent playing games on Steam in 2023 was spent on free to play titles.
The Steam market generated $9.0bn in full game revenue in 2023, with 580M games sold, about 14,000 games released and 33.6M peak players online.