The Importance of E-Commerce for the German Economy 2025
E-commerce contributed about €308 billion to German GDP in 2024, of which €119 billion was the direct contribution.
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E-commerce contributed about €308 billion to German GDP in 2024, of which €119 billion was the direct contribution.
Online marketplaces grew 4.7% to 44.0 billion euros and account for 55% of total e-commerce sales.
The survey covers 40,000 people to project the total volume of interactive retail in German households.