Investor Shelf

Charts / Menlo Ventures

Product-Led Growth (PLG) as a % of AI Spend

Menlo VenturesDecember 2025
Product-Led Growth (PLG) as a % of AI Spend
Chart by Menlo Ventures. Source: menlovc.com

The chart shows the breakdown of AI spend between Product-Led Growth (PLG) and Enterprise across various AI software categories. Overall, PLG accounts for $5.1B of the $19B total AI spend across Departmental, Vertical, and Horizontal AI categories.

LabelValue shown on the chart
Departmental AI - PLG$2.9B
Departmental AI - Enterprise$4.4B
Vertical AI - PLG$0.3B
Vertical AI - Enterprise$3.2B
Horizontal AI - PLG$1.9B
Horizontal AI - Enterprise$6.6B
Total - PLG$5.1B
Total - Enterprise$14.0B
Implied application AI - PLG$9.0B
Implied application AI - Enterprise$14.0B

Shown as a preview with credit and a link to the original. Publishers can request removal.

View the original on menlovc.com

More charts from Menlo Ventures