Departmental AI: Startup vs. Incumbent Market Share

A stacked bar chart showing the breakdown of departmental AI market share between startups and incumbents. Startups lead strongly in market research (100%), finance + operations (91%), and sales (78%), while incumbents dominate IT (85%) and data science (83%).
| Label | Value shown on the chart |
|---|---|
| Market research - Startups | 100% |
| Finance + operations - Startups | 91% |
| Sales - Startups | 78% |
| Product + engineering - Startups | 71% |
| HR - Startups | 59% |
| Marketing - Startups | 46% |
| Customer success - Startups | 42% |
| Data science - Startups | 17% |
| IT - Startups | 15% |
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