Digital Barometer 2026: Equipment and Usage (Crédoc)

Summary

• A total of 4,145 people aged 12 and over were surveyed from 5 to 21 June 2025.p.1
• 51% of generative AI users use several generative AI tools.p.1
• 91% of people own a smartphone.p.2
• 74% of people made at least one online purchase in the last 12 months.p.3
• 29% of users declare themselves competent in all four digital domains, while 12% are competent in none.p.4
• 41% of users declare themselves competent in generative AI, versus 77% for digital platforms.p.4

Key insights

1. ChatGPT is by far the most used generative AI, well ahead of Gemini in second place.p.1
2. 51% of generative AI users use several generative AI tools.p.1
3. 73% of generative AI users cite information search as a reason for use.p.1
4. 91% of people own a smartphone and 33% own a connected speaker.p.2
5. 74% of people made at least one online purchase in the last 12 months.p.3
6. WhatsApp is the most used messaging app, at 87% among messaging users.p.3
7. Only 29% declare themselves competent in all four digital domains, while 12% are competent in none.p.4
8. 41% declare themselves competent in generative AI, versus 77% for digital platforms, 73% for online administrative procedures and 65% for office tools.p.4