Audio-Video Trends 2026: Summary (Arcom)

Summary

• 89% of households own at least one television set, making it the second most widespread device behind the smartphone.p.4
• IPTV reception concerns three quarters of TV-equipped households (74%).p.4
• 84% of French people with a TV connect it to the internet.p.4
• Free linear TV channels remain the number one video service, consumed by 90% of French people.p.4
• Radio remains the number one audio medium of French people (73%).p.5
• 82% of French people primarily use a digital device to listen to audio, and 76% use dedicated equipment, mainly the car radio (59%).p.5
• Music is the first genre of audio content listened to in 2025 (72% of French people), and live radio is the first channel (37%).p.5

Key insights

1. Half of French people visit YouTube at least once a week, nearly 70% of those under 35.p.4
2. Live radio is listened to mainly over the air (64% of French people), then on radio station platforms (33%).p.5
3. Smartphone is the first audio listening device (67%), followed by the TV set (61%) and the car radio (59%).p.5
4. Households receiving TV only via TNT fell to 14.4%, 4 points below 2023.p.9
5. 34.7% of households still use TNT for TV reception.p.8
6. 83% of TV-equipped French have connected their television to the internet.p.10