Personalisation

The selection or prioritisation of information, services or recommendations based on an individual's authorised attributes and behaviour.

Source: AI-Enabled Personalization and Adaptive User Interface Design in Mobile Banking Applications: Opportunities for Saudi Financial Technology (Academic research) · p.3

Reports that mention Personalisation

The Impact of Digitalization on the Transformation of the Banking Sector: Challenges, Opportunities, and Future ProspectsAcademic research
Beyond Adoption: Behavioural Validation of an Integrated FinTech Engagement Framework in IndiaAcademic research

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